Invite-only release workspace for independent music
You do not have to sell your rights to get funding, a team and a real chance. Everything you create stays in a vault that remains yours—and we turn it into an asset capital can finance.
Artist path comparison
A path matched to your signal
You do not get the same thing as everyone else. See where your music is and receive exactly what comes next—nothing extra.
IF YOU ARE JUST STARTING
IF YOU HAVE REAL SIGNAL
IF YOU HAVE AN EARNING CATALOG
The SelfLabel white-paper proposition
Music's rights are its most valuable, most durable and least financeable asset. SelfLabel is building the infrastructure that can make them liquid—turning creators into owners and their work into an asset class capital can understand.
Creators can earn from a catalog, yet still struggle to raise transparent capital against it.
Master, publishing, sync, live and neighboring-rights income sit in separate records that are hard to verify together.
The people who create value are often paid once, while their contribution and long-term upside disappear from the record.
Explore the complete Vault, Score, Basket and Team thesis, with the target model clearly separated from today's pilot.
Four pillars, one asset path
The white paper describes the complete economic model. The status on each pillar separates what the controlled pilot supports today from the regulated infrastructure still being built.
Clean, consented rights stay connected to the music without forcing an ownership transfer.
Today: scoped grants, participants, versions, consent and delivery evidence stay on one release record.
Next: registry, society and audio-fingerprint verification.
A Creative Credit Score is designed to make verified creative and commercial signal easier to compare.
Model: creator, title and basket views using demand, fan depth, authorship, revenue mix and market reach.
Not live yet: scoring requires verified data sources, calibration and auditable methodology.
A creator chooses a time-bound bundle of rights and revenues instead of selling the whole catalog.
Model: masters, publishing, sync, selected live income, image rights, brand work and merchandise can be scoped together.
Not live yet: valuation, underwriting, capital and settlement require regulated partners and KYC/KYB controls.
Artists choose operating partners whose role, terms, milestones and contribution remain visible.
Today: invite known collaborators or use reviewed matching, then connect work to a Deal Stack and audit timeline.
Next: verified attribution and consented upside tied to measurable value creation.
Your experience matters
Choose the questionnaire that matches your role and share what works, what gets in the way and what would make your next release or campaign easier. If you work across multiple roles, you can complete more than one.
Ten perspectives on the same release
SelfLabel keeps one shared release record, then gives each participant the context, terms, evidence and decisions their work requires.
Artists
Choose a team, compare producer deals, buy useful guidance and feedback, protect authorship and keep decisions together.
Producers & studios
Publish services, qualify clients, structure cash-and-points deals, sell mentorship and protect work inside the DAW.
Promo, radio & media
Receive qualified submissions, keep campaign history, report verified activity and preserve editorial independence.
Singer-songwriters
Record authorship and splits, compare producer and writing-session terms, organize live costs and find a verified stage team.
Managers
Coordinate teams, investments, scouting signals, networks and project decisions without losing the artist-level context.
Publishing & sync
See ownership, one-stop status, splits, stems and human-creation evidence before a song reaches a placement decision.
Talent scouts
Timestamp discoveries, route artists to the right organizations and build credibility from accurate, useful calls over time.
Independent labels
Read catalog signals, assemble project teams, scope rights and track investment decisions without surrendering ownership.
Video professionals
Define the brief, shoot day, overtime, equipment, crew, delivery and verified credit before production risk compounds.
Photographers
Set the session scope, studio and equipment needs, usage license, selection process and credit before the images travel.
Three connected workflow examples
The artist, producer and promo/media views show the same release moving through team selection, terms, delivery, feedback and campaign evidence.
From demo to decision
For artists
Find trusted people, compare clear prices and percentages, collect useful feedback, protect authorship and keep every release decision in one place.
Compare rooms, producers and specialists, then add a scoped A&R or mentor session when the release needs direction.
See producer cash, master-point and hybrid options with caps, publishing boundaries, consent and version history.
Keep demos, versions, scoped rights grants and authorship evidence attached to the song.
Route blind reviews, enforce listening time and receive structured or video feedback.
Accept, counter or decline structured offers without losing the message and audit trail.
Bring streaming, campaign, live and commercial signals into a forecast with visible uncertainty.
From empty calendar to durable credit
For producers & studios
Turn uneven demand, unclear revisions, lost credits and awkward split conversations into qualified work, clear terms and proof that compounds.
Turn rooms, production, mix, mastering and recurring combinations into reusable packages.
See the song, budget, scope, revision count, milestones and delivery requirements before accepting.
Record fees, master points, contributors and consent while everyone still agrees.
Import evidence, show selected outcomes and collect reciprocal reviews from verified clients.
Package focused listening, practical guidance and recurring mentorship by format, capacity, cash or scoped points.
Record local contribution evidence, prepare clean session exports and invite a chosen professional into live feedback.
From inbox noise to editorial signal
For promo, radio & media
Receive cleaner submissions, assess readiness, keep contact history, simplify reporting and protect the line between paid work and editorial decisions.
Attach blind-cohort signals, structured A&R feedback and a radio-readiness view before pitching.
Receive consistent metadata, protected audio and delivery context without duplicate pitching.
Keep contacts, replies, decisions, deliverables and internal notes on one audit timeline.
Turn verified activity and outcomes into a readable report without rebuilding it every week.
Show selected campaigns, outcome methodology and verified reviews without exposing sensitive detail.
Make the boundary explicit: paid feedback and campaign work never guarantee airplay or coverage.
A guided start, not an empty dashboard
Pilot access starts with a private invitation. If you completed a questionnaire, you confirm that context yourself. SelfLabel then opens the right role, release and next action—with a real operator available when the workflow needs a human.
An operator sends an email-bound link for one verified role and, when relevant, one release.
You review the survey starting point before it becomes part of your private workspace.
Artists, professionals, listeners and brands answer only the role-specific questions they need.
The workspace converts that context into deadlines, decisions, missing rights and the next useful action.
The shared operating layer
Each role gets a different home, but organizations, deals, submissions, credits, conversations and evidence resolve to the same song.
Owners, operators, finance, A&R and contributors work inside isolated organization spaces.
Cash, percentages, rights, milestones, calendar holds, consent and versions share one agreement.
Products, blind routing, listening requirements, structured feedback, SLAs, credits and credibility.
Blind cohorts, anti-collusion controls, Ear Score, aggregation and radio-readiness insights.
Subscriptions, included credits, top-ups and organization reporting—with purchased and earned balances separated.
Messages, decisions, notifications and delivery evidence stay attached to the same song and deal.
One end-to-end flow
Upload the song and declare who can see it.
Add readiness, audience and professional signals.
Build the team, terms, rights and milestones.
Keep reservations, files and requirements together.
Collect structured feedback and cohort evidence.
Return decisions, outcomes and next steps to every role.
Clear product boundaries
Feedback, Ear Score and radio-readiness are decision-support signals. Editorial decisions stay editorial.
Deal terms and credits can be recorded. Public settlement requires KYC/KYB, refunds, tax and reconciliation.
Forecasts are directional tools with visible assumptions and error—not guaranteed future income.
Rights grants must be scoped, versioned and accepted. The artist keeps ownership unless the agreement explicitly says otherwise.
Ten roles. One research program.
Complete one or more role-based surveys and help SelfLabel prioritize the terms, tools and safeguards each part of the release actually needs.